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This store has earned the following certifications.
CREATE YOUR LOOK – A versatile collection of highly pigmented and blendable pressed powders, including blushed nudes, neutral grays, and smokey browns. This set allows you to create a variety of looks—from natural daily wear to bold, glamorous eyes. Mix and match with included brushes to craft unique and stunning eye looks.
LONG-LASTING – These all-day-lasting shades offer a consistent finish with minimal fallout. Suitable for all skin types, including mature skin, these super-fine textures provide a long-lasting, professional look.
EASY TO USE – Buildable colors that blend easily and evenly with no need for primer. Use the included dual-ended brush to create and design. Quick to apply and easy to wash off with regular cleanser.
PROFESSIONAL QUALITY – Designed in London by professional makeup artists, these products are suitable for all skin types and are ideal for women, teens, and anyone who loves high-quality cosmetics. This handy tin is perfect for travel, easy to carry for work, school, and social events.
CRUELTY-FREE – W7 products are 100% cruelty-free and PETA-approved. None of our products are tested on animals.